There’s a buzz in the air whenever Tiger Woods competes in a golf tournament. Fans are witnessing a golfer that, at his peak, can be considered one of the best golfers of all time. The combination of nostalgia and potential when watching Woods invokes an excitement that no other professional golfer alive can generate.
Although Woods being on the course and competing is enough for some fans, many wonder whether Woods will ever complete his comeback, specifically by way of winning a tournament or another major.
Tiger Is Rising
This year’s PGA Championship, which took place Aug. 9-12, saw vintage Woods. He came up just short against Brooks Koepka in adding to his stunning tally of 14 Major championships. Fans are sensing it won’t be too long before Tiger adds to the total, which explains why ratings surge at the golfing events he attends. Golf fans do not want to miss one of the most memorable comebacks in professional sports history.
CBS reached 8.5 million viewers during the final round of the PGA Championship, when Tiger had a very real chance to win. The number is a 73 percent increase from the 4.9 million people who watched the tournament’s final round in 2017. Woods is the difference, helping the network attain the best ratings for a PGA Championship since 2009.
Golf is at an exciting point in time, showcasing a mixture of greats like Woods with exciting young talent such as Dustin Johnson, Jordan Spieth and Koepka. New and old golf fans alike are witnessing an impressive cast of golfers each tournament, with unpredictable outcomes and standout talents.
From Star to Underdog
In 2008, when Tiger last won a major, the notion of him being an underdog would have been perceived as illogical. Today, he is definitively an underdog fans are rooting for, mainly because doctors once told Woods that he would never be able to compete professionally again. Fans tend to react with fervency any time a legendary athlete defies expert opinions to re-emerge and again show elite skill.
Tiger’s infidelity, public divorce and 2017 arrest for driving under the influence of prescription drugs show he is imperfect, though many fans are OK with that, instead embracing full talent on display. If anything, breaking the facade of perfection can give new rise to underdog status.
Can He Win a Tournament or Major?
Tiger appears mostly recovered from medical issues, and his mind seems to be in the right place. Tiger is the same golfer who set a course record at the Masters a year after turning pro in 1997, shooting a -18. There is an abundance of fiercely talented young golfers competing, and they will undoubtedly give their all against Tiger. However, anyone watching Tiger’s comeback tour will see the return of one of the sport’s most extraordinary talents.
Courtyard Seeks Passionate NFL Fan To Embark On Dream Season Of Travel
Lately, we’ve seen a number of “dream jobs” popping up, and Courtyard by Marriott is joining the fray as well, looking for their first-ever Courtyard NFL Global Correspondent. The gig? Traveling the world and attending the world’s most exclusive NFL events!
Sounds too good to be true, but it’s 100% real. Here are the details from their press release:
There are 180.2 million NFL fans here in the United States, but only one will get the chance to pursue their NFL passions and travel the world to attend exclusive NFL events as the first-ever Courtyard NFL Global Correspondent. The lucky fan will embark on a dream season of international travel and exploration to discover the passion that unites NFL fans around the world and share their findings with fans, followers, Courtyard guests – and the world at large.
“As a brand, we have always enabled our guests to pursue their passions both personally and professionally on the road, so they can continuously move forward” said Janis Milham, Senior Vice President and Global Brand Leader, Classic Select Brands. “This year we are extending that shared mindset to our NFL programming, giving one lucky fan the chance of a lifetime to pursue their passion for the NFL in a season-long capacity.”
This season-long opportunity will include travel to NFL events around the world, including games in London, Mexico City and Minnesota, culminating in Atlanta for Super Bowl LIII. Courtyard is seeking individuals who have a love for and knowledge of the NFL, are comfortable in front of a camera, are passionate and enthusiastic storytellers and are always looking to move forward in their personal and professional journeys.
From September 6th through September 24th, interested fans are encouraged to submit a 60-second video online at www.CourtyardCorrespondent.com.
Aspiring correspondents must be passionate about the NFL, football, food and travel and be a member of either Marriott Rewards or SPG. Entries will be judged based on charisma, passion and overall NFL expertise. Finalists will advance to an interview round and the Courtyard NFL Global Correspondent will be announced on October 16th.
Not a bad gig, eh? So don some face paint, turn up the energy, and submit a memorable video that is sure to get you noticed. Who knows, you might just get the job!
Bud Light Kicks Off The Football Season With Two New ‘Dilly Dilly’ Spots
I don’t know about you, but I just cannot get enough of those hilarious Bud Light Dilly Dilly commercials. And lucky for us, Bud Light is back with two new “Dilly Dilly” ads to celebrate the long-awaited return of the NFL football season.
Bud Lights For Everyone:
During the college football kickoff weekend, Bud Light previewed this spot, which depicts our regal King gifting his kingdom’s loyal habitants with his favorite light lager, Bud Light, when one of the pub patrons asks for a mead. The ad highlights the one friend in every group who tries to show off their sophisticated palette, even when it contradicts the group’s preference.
This commercial introduces two new characters from the neighboring kingdom, Count and Countess Pamplemousse. The Pamplemousse’s represent the snobby friends you always seem to invite to a party. Royal Affair celebrates Bud Light as the light lager of choice for a large group of friends (and foes).
Here’s hoping that these two are just the first in a long line of Dilly Dilly commercials that run throughout the season!
Bud Light Victory Fridges To Reward Fans Upon Cleveland Browns’ First Win
To say that the Cleveland Browns have been on a losing streak would be putting it mildly. The team has only won a single game in the past two seasons. In fact, Johnny Manziel was the last quarterback to win a game for the Browns. Pretty crazy, right?
Bud Light believes in the Browns though, and to show their support they’ve rolled out a bunch of Victory Fridges across various Cleveland watering holes, filled with ice-cold Bud Light. The only catch? These fridges are currently locked.
Featuring a smart-technology, all of the Victory Fridges will simultaneously unlock after the Browns capture their first regular-season victory and snap their winless streak, giving fans 21 and over the chance to enjoy the sweet taste of victory together. Dilly Dilly!
“The Bud Light Browns ‘Victory Fridge’ is a fun way to celebrate and reward a fanbase that has never wavered in enthusiasm or dedication for their team no matter what happens. We’re proud to show our support for Cleveland, and we’re always looking to bring NFL fans and friends together for memorable experiences. It’s going to be fun to be part of the celebration when the team earns their first victory of the season,” said Andy Goeler, Vice-President of Marketing, Bud Light.
Here’s hoping that Bud Light has a good shelf life, because I just don’t see the Browns’ losing streak ending anytime soon. 🙂