Dr. J, was celebrating the launch of his new Crown Royal ad campaign in style Saturday night. The Godfather of Dunk joined E! News entertainment host Terrence J and critically acclaimed hip-hop producer, 9th Wonder, at Black Finn in Houston for a VIP dinner and whisky tasting.
The trio joined forces to unveil their new campaign with Crown Royal entitled “Reign On.” At the dinner, the stars gave a sneak peek at their new commercials, complete with special behind-the-scenes videos and explanations about what it means to them to “Reign On.”
You can watch Dr. J’s Crown Royal commercial below:
The effort is a collaboration coordinated by Crown Royal to encourage adults to live life to the fullest and celebrate successes in style. Or in other words, helping people Reign On.