Spotify Premium Is Getting A Price Hike: Here’s What You Need To Know

Your favorite streaming service is about to get pricier. That right folks, Spotify just announced today that they’re raising prices on Premium subscriptions across the United States, Estonia, and Latvia, marking the latest in a series of increases that have become an annual tradition for streaming platforms.

When the Price Changes Hit Your Wallet

If you’re already a Spotify Premium subscriber, you’ve got about a month before the new rates kick in. Current subscribers will receive an email in February explaining the changes to their bill, while anyone signing up for a new subscription starting today will immediately pay the higher rates.

This marks Spotify’s second price increase in less than two years, as the company last raised its US prices in summer of 2024.

Breaking Down the New Pricing

Here’s how much more you will be paying: Spotify’s Premium Individual plan is jumping from $12 to $13 per month, a dollar increase that adds up to $12 more per year.

Premium Duo and Premium Family plans see a $2 per month jump, from $17 to $19 per month and $20 to $22 per month respectively.

Why Spotify Says It’s Necessary

According to Spotify’s announcement, “Occasional updates to pricing across our markets reflect the value that Spotify delivers, enabling us to continue offering the best possible experience and benefit artists.”

The company frames these increases as necessary to maintain service quality and support the musicians whose music fills your gym sessions and commutes.

What You’re Actually Paying For

For those wondering what justifies the higher price tag, Spotify’s Premium subscriptions come with ad-free listening, offline downloads, unlimited skips, and high-quality audio streaming.

The company recently sweetened the deal by launching music videos within the app for US listeners in December, though whether that addition is worth an extra dollar per month is up to individual subscribers to decide. (I’d certainly forgo that feature to save $1/mo)

The Bigger Picture

The January price hike didn’t come as a surprise to those following the streaming industry. Rumors of another US increase started making the rounds in November 2025 after Spotify rolled out similar price bumps for subscribers in Europe, Latin America, and other international markets.

It’s become almost predictable: streaming services raise prices, subscribers grumble, and most people keep paying anyway because switching platforms means rebuilding years of playlists and losing personalized recommendations. Me, I dropped my Premium subscription and now just deal with the ads, as annoying as they are.

For guys in their 20s thru 40s who’ve built extensive libraries and curated the perfect workout, party, and chill playlists, that lock-in effect is real. The question is whether Spotify’s continued dominance in music streaming make it worth the annual price creep, or if it’s finally time to explore alternatives like Apple Music, Amazon Music Unlimited, or YouTube Music.

Watch out for that email next month. Your Spotify subscription is about to cost a little more..