Drinks
Deck The Halls With Budweiser’s Limited-Edition Holiday Cans & Merch
The holidays are officially here, and Budweiser is once again raising a toast to tradition. The King of Beers just dropped its 2025 limited-edition holiday cans, complete with a brand-new holiday ad starring the iconic Budweiser Clydesdales, along with a festive new collection of seasonal Budweiser merch.
Available nationwide for a limited time wherever Budweiser is sold, these 2025 holiday cans feature a timeless design that celebrates the brand’s rich heritage and the importance of coming together during the holidays. This year’s holiday cans depict the iconic Budweiser Clydesdales hitched and ready to complete a beer delivery, set against a snowy winter landscape that captures the spirit of the season.
But that’s not all. A beloved holiday tradition since the 1970s, Budweiser’s annual holiday commercial returns this year with the timeless spirit of the Clydesdales front and center. The 2025 ad debuts today, marking the start of the holiday season with an ode to community, celebration and the enduring magic of Budweiser. You can see the newest commercial across Budweiser’s digital channels and in select markets nationwide.
“The Clydesdales have always symbolized what Budweiser stands for — tradition, heritage and bringing people together. This year’s campaign continues that legacy, blending nostalgia with new ways for fans to connect with the brand during the most wonderful time of the year,” said Todd Allen, SVP of Marketing for Budweiser at Anheuser-Busch.
To round out the festivities, Budweiser is also releasing its 46th limited-edition Holiday Stein, as well as holiday merch. First introduced in 1980 and cherished by collectors ever since, this year’s highly anticipated stein honors Budweiser’s holiday heritage and makes the perfect keepsake or gift for fans. The full lineup of items that Budweiser fans can enjoy this season includes:
- 2025 Holiday Stein ($30): The limited-edition Holiday Stein adds a touch of tradition to at-home celebrations, making it the perfect collectable or gift for Budweiser fans in your life.
- Holiday Tin Sign ($25): A vintage-inspired tin sign nods to Budweiser’s timeless place in American culture, designed for fans who want to showcase their love of the brand year-round.
- Budweiser Clydesdale Crewneck Sweatshirt ($65): A cozy Budweiser holiday sweatshirt blends festive spirit with everyday wearability, giving consumers a way to bring Budweiser into their holiday traditions beyond the glass.
- Budweiser Holiday Baseball Cap ($30): The Budweiser baseball hat features a slightly worn, vintage-inspired look, giving fans a casual way to showcase their love for Budweiser.
Fans 21+ can shop the full collection at ShopBeerGear.com while supplies last. Whether it’s cans, steins, or gear, Budweiser has your holiday celebrations covered.



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