Tinder knows that online dating can be dangerous, as there’s no telling what the person on the other end of that phone might really be like. As such, they’re rolling out some new features to help keep users safe and sound.
First up is an integration with personal safety app Noonlight, which allows members to share details about an upcoming date via Noonlight’s Timeline feature, including who, where and when they are meeting, with the ability to easily and discreetly trigger emergency services if they are feeling uneasy or in need of assistance via the Noonlight app.
Photo Verification is also rolling out on Tinder, ensuring that every match is who they say they are. The feature allows users to self-authenticate through a series of real-time posed selfies, which are compared to existing profile photos using human-assisted AI technology. Verified profiles will display a blue checkmark so members can trust their authenticity. The feature is currently testing in select markets and will continue to roll out in 2020.
Tinder will also equip daters with a comprehensive Safety Center, an evolving section of the app dedicated to keeping members informed about these features while providing resources and tools. Available at members’ fingertips via the main menu and chat, it was developed in collaboration with the Match Group Advisory Council. In the future, the content within the Safety Center will be personalized to provide the most relevant experience for daters.
Finally, Tinder is rolling out a feature to members in select markets that detects whether an offensive message has been sent. Does This Bother You? is powered by machine learning and aided by the Tinder community, putting power in the hands of its members. When a Tinder member responds ‘yes’ to the “Does This Bother You?” prompt, after receiving a potentially inappropriate message from a match, they will have the option to report the person for their behavior. Similar technology also plays a role in Undo, an upcoming feature that will ask Tinder members if they’d like to take back a message containing potentially offensive language before it’s sent.
You never know what kind of person you’re going to come across in the world of online dating, so it’s nice to see that Tinder is helping to keep people safe.