Get Your First Look At The Air Jordan XXX

It’s been 30 years since Michael Jordan’s first signature Air Jordan sneaker hit the market, and Jordan Brand is celebrating this momentous occasion with the debut of thet Air Jordan XXX today at a special event in Chicago, just a few miles from Jordan’s former United Center stomping grounds.

The Air Jordan XXX basketball shoe continues the legacy of excellence in innovation and design, delivering pinnacle performance for the best players in the game.

As you can see, the asymmetrical top line of the Air Jordan XXX, reminiscent of the XII, is formed by a first-of-its-kind Flyknit collar. The lenticular lens creates a breathable and abrasion-resistant toecap that features the Jumpman logo. The upper materials are inspired by MJ’s college uniform and give a nod to his North Carolina roots, with the jacquard construction creating an argyle pattern throughout the upper.

That cosmos graphic on the midsole is meant to symbolize MJ as the Big Bang, igniting the globalization of basketball. And the XXX Roman numeral which is debossed on the heel celebrates the 30th anniversary of the Air Jordan franchise and is inspired by a basketball net.

The Air Jordan XXX will be released on February 12, 2016 at Jordan.com and select Jordan Brand retailers.